
Pickleball Fitness and Retail Concept Delivers New Use to Center
Urban Edge Properties (NYSE:UE) today announced that it has signed The Picklr, North America’s fastest growing indoor pickleball franchise, for a 42,073SF facility at Broomall Commons in Pennsylvania. The property is now 100% leased. This active concept pairs well with the essential resources represented at the center and creates new compelling reasons for multiple weekly visits. Broomall Commons will be the second Pennsylvania location for the company.
“The Picklr brings a high-demand use to Broomall Commons and we expect the increased foot traffic will benefit all of our tenants,“ said Justin Lustig, Vice President of Leasing at Urban Edge. “This is the first pickleball club in Urban Edge’s portfolio and we believe that as the concept grows nationally, we will see more facilities opening at our well-located properties.“
The Picklr offers professional-grade outdoor surfacing, onsite snacks and drinks, and access to free leagues, tournaments and clinics. Additionally, players can also find retail such as apparel and equipment.
Broomall Commons is a neighborhood-oriented retail destination located in the heart of Broomall, a western suburb of Philadelphia. With easy access from the West Chester Pike (Route 3) and the Blue Route (Route 476), Broomall Commons also offers Amazon Fresh, Nemours Childrens Health, PetSmart and Pep Boys, along with the community’s popular Planet Fitness location.
Joe Dougherty & Pat Gallagher of Metro Commercial Real Estate represented Urban Edge in this transaction. The Picklr was represented by Steve O’Malley of CBRE.
ABOUT THE PICKLR:
At The Picklr, pickleball is more than just a sport; it’s a lifestyle that fosters community, competition, and fun. With nearly 200 state-of-the-art clubs, professional coaching, and a vibrant atmosphere, The Picklr offers an unparalleled pickleball experience for players of all skill levels. All locations provide professional-grade outdoor surfacing, best-in-class technology, and access to free leagues, tournaments, and clinics.
ABOUT URBAN EDGE PROPERTIES: ABOUT URBAN EDGE PROPERTIES
Urban Edge Properties is a NYSE-listed real estate investment trust focused on managing, acquiring, developing, and redeveloping retail real estate in urban communities, primarily in the New York metropolitan region. Urban Edge owns 75 properties totaling 17.4 million square feet of gross leasable area. For further information, please visit https://www.uedge.com.