Heyday Health, a Cambridge, MA-based virtual-forward value-based care provider focused on Medicare and dual-eligible patients, raised $12.5M in funding.
Backers included Gradient Ventures, Lionbird, Great Oaks Capital, and Kate Ryder.
the company intends to use the funds to expand into the Cincinnati/Dayton area in Southwest Ohio and the Louisville area in Kentucky, and to consolidate its position.
Founded in 2020 by Bobby Shady, Dr. Nupur Mehta, and Sarafina Midzik, Heyday Health is a virtual-forward value-based care provider focused on Medicare and dual-eligible patients. It provides in-home and virtual care to complex patients with a personalized, multidisciplinary, and accessible care team that takes the time to get to know them and their lived experiences.
Heyday’s virtual-forward model starts with a comprehensive physical, behavioral, and social assessment conducted in patients’ homes, or wherever they call home. Every patient enjoys 24/7 access to a personalized care team comprised of a physician, a nurse practitioner, and a Health Ally that works with them to design and manage care plans.
They work closely with family members and caregivers who serve as critical partners in optimizing patient outcomes. The team also includes behavioral health and clinical pharmacy providers who help manage behavioral health conditions and complex medication regimens.
