Premier Sotheby’s International Realty, a leading luxury real estate brokerage firm, announces the promotion of Lori Landschoot to the position of social media manager within the company’s marketing department. In her new role, Landschoot will collaborate closely with marketing projects manager Ximena Silva on a newly established team dedicated to overseeing the company’s comprehensive social media program.
Landschoot brings a wealth of expertise to her new position, cultivated through her tenure as a broker associate at Premier Sotheby’s International Realty’s Lake Norman office. Her deep-rooted understanding of the brokerage’s ethos, coupled with her demonstrated commitment to excellence, makes her an ideal candidate.
Born and raised in Winston-Salem, North Carolina, Landschoot graduated from North Carolina State University with a degree in communications media. Her professional journey has been characterized by a passion for developing successful strategies to increase brand awareness and achieve marketing goals. Prior to her venture into real estate, Landschoot honed her sales and marketing acumen at a high-end clothing company.
The promotion underscores Premier Sotheby’s International Realty’s commitment to fostering talent from within and recognizing individuals who demonstrate exceptional work ethic and innovation. Lori’s advancement is a testament to her outstanding contributions, including enhancing the company’s social media presence, executing strategic growth initiatives and reducing dependency on external services.
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“We are thrilled to announce Lori Landschoot’s promotion. Her unwavering dedication to elevating our social media framework, combined with her remarkable ability to drive engagement and streamline operations, positions her as an invaluable asset to our team. We look forward to her continued success in this new role.”
- Kathy Forrester, chief marketing officer, Premier Sotheby’s International Realty
About Premier Sotheby’s International Realty
Headquartered in Naples, Florida, Premier Sotheby’s International Realty has over 1,400 sales professionals in 40 locations throughout Florida and North Carolina. Premier Sotheby’s International Realty also benefits from an association with the storied Sotheby’s auction house, established in 1744. The brokerage was founded by The Lutgert Companies, a prominent member of Southwest Florida’s business community since 1964, and is proudly associated with Peerage Realty Partners. For more information, visit premiersothebysrealty.com.
