Eton Advisors Welcomes Brian Hughes As President

CHAPEL HILL, N.C.–(BUSINESS WIRE)–Eton Advisors, a boutique multi-family office headquartered in Chapel Hill, North Carolina proudly announces the appointment of Brian Hughes as President. This strategic move marks a significant milestone for Eton Advisors as it charts a course for continued growth and advancement in its client-centric approach.

With a decades-long track record in the wealth management sector, Brian Hughes, formerly CEO of Hughes Growth Strategy and co-Founder of Touchpoint Growth Strategies, brings a wealth of experience to his new role. His tenure with prominent firms and current leadership positions at the Ultra-High Net Worth Institute and the Southeastern Family Office Forum underscores his commitment to excellence and innovation in the industry.

Commenting on the appointment, Teresa Eriksson, Founding Partner of Eton Advisors, remarked, “Brian’s appointment heralds a new chapter of growth and innovation for Eton. His alignment with our values and vision, coupled with his profound understanding of family wealth dynamics, makes him an invaluable addition to our team.”

In his capacity as President, Hughes will spearhead Eton’s client strategy and growth initiatives while continuing to elevate and further enhance the overall client experience, leveraging his extensive ecosystem of family office relationships. With a steadfast commitment to innovation and adaptability, Eton Advisors aims to fortify its position as a forward-looking institution, primed for the evolving needs of its ultra-high net worth clientele amidst a dynamic financial landscape.

“Joining Eton Advisors is a homecoming of sorts for me. Having worked with nearly 75 firms as a consultant and led growth for two privately owned multi-family offices, I was blown away by their ability to leverage smart technology, a proprietary solution Eton Advisors created, to deliver a comprehensive family office experience. Eton was also an early adopter of a goals-based investment approach, since the founders began serving their client base over 20 years ago,” Brian Hughes stated. “I thought, this is one of the best kept family office secrets in the country.”

About Eton Advisors:

Eton is an independently managed wealth advisory boutique and multi-family office serving a select group of ultra-high net worth families and private foundations, based in Chapel Hill, North Carolina. We have been committed to delivering tailored wealth management solutions with integrity and precision since our founding. Eton has provided comprehensive financial guidance and been an early adopter of the goals-based approach since our inception, ensuring our clients’ financial goals are met with diligence and expertise. With a focus on excellence and client-centricity, Eton Advisors continues to set new benchmarks in the family office and wealth management industry. For more information, please contact us at (919) 442-1550 or at