Maesa Names Patricia Huet Chief Human Resources Officer

NEW YORK–(BUSINESS WIRE)–Maesa, the world’s #1 beauty incubator in mass and a Bain portfolio company, is pleased to announce the appointment of Patricia Huet as its new Chief Human Resources Officer. Huet will spearhead global human resources management for Maesa, focusing on enhancing employee engagement and contributing to company’s continued growth. This latest executive appointment builds on a new era of diverse and mission-driven leadership under CEO, Piyush Jain. 

With over 25 years of experience in human resource leadership, Huet brings a wealth of expertise to Maesa, spanning talent development, succession planning, organizational design and restructuring, leadership and team effectiveness, performance management, talent acquisition and internal mobility, employee engagement and culture. Prior to joining the company, she held HR leadership roles managing global initiatives in diverse industries, such as financial services, pharmaceuticals, and beauty, including Revlon and The Estée Lauder Companies.

As Chief Human Resources Officer, Huet will oversee people strategy, culture development, and workplace diversity and inclusivity worldwide for Maesa. “I am honored to join Maesa as Chief Human Resources Officer and lead our global HR organization, partnering closely with Piyush, his dynamic leadership team and Bain Capital,” said Huet. “This is a significant time in the company’s journey, and I am excited for what we will achieve together. I look forward to contributing to Maesa’s growth, building on its impressive brand portfolio, and innovative and inclusive culture.”

“At Maesa, our explosive growth and #maesamagic is possible only because of our people and culture. I am very excited to welcome Patricia to the Maesa Leadership Team. With her deep experience and passion for people, Patricia will further champion the development of our talent, and help strengthen our innovative and inclusive culture,” said Piyush Jain, Maesa CEO.

Maesa is committed to creating a workplace where employees feel valued, supported, and empowered to reach their full potential. Under Huet’s leadership, the company will continue to prioritize initiatives that promote diversity, equity, and inclusion, while also investing in employee development and well-being.

Looking ahead, Maesa remains dedicated to driving innovation and excellence in all aspects of its business. The appointment of Huet represents a significant step forward in realizing the vision of being a company where talent thrives, and success is shared.

About Maesa

Maesa is the world’s #1 beauty incubator in mass, transforming the industry by incubating and growing meaningful, innovative brands and making prestige beauty accessible. We believe beauty ignites inspiration, creativity, imagination, and connection, sparking new ideas and possibilities, and meeting unmet consumer needs. Through best-in-class design, formulation, manufacturing, and marketing capabilities, we deliver new, better, and different products with an unsurpassed speed to market. Maesa works with mass, drug, and specialty retailers to cultivate both private label and exclusive brands, including Kristin Ess Hair, Hairitage by Mindy McKnight, Fine’ry, Being Frenshe by Ashley Tisdale, Flower Beauty by Drew Barrymore, TPH by Taraji P. Henson, itk Skincare by Brooklyn & Bailey McKnight, Mix:Bar, and Koze Place. For more information, visit