330,000 square foot lifestyle center owned by Continental Realty Corporation
Eye care lifestyle brand Warby Parker (NYSE:WRBY) has selected The Shoppes at Webb Gin in Snellville, Georgia for the company’s seventh location in the greater Atlanta metropolitan area and eighth in Georgia. The New York City-based company signed a lease with Continental Realty Corporation (CRC) for approximately 1,500 square feet of space at the 330,000 square foot lifestyle center located at 1350 Scenic Highway South and expects to open later this month. Monica Johnson and Kelsi Holman of CRC represented the landlord and Wilson Vick of Open Realty Advisors, a Newmark Company, represented the tenant in this lease transaction.
CRC, a Baltimore-based real estate investment and management company active in 11 states and with a portfolio value exceeding $3.7 billion, acquired The Shoppes at Webb Gin in 2022. The outdoor lifestyle center is 90 percent leased.
Warby Parker is recognized for disrupting the prescription glasses and sunglasses markets with its holistic business strategy, offering eye care online and through its retail locations, and mission to provide premium quality and stylish products without charging exorbitant pricing. Friends and entrepreneurs Neil Blumenthal, Dave Gilboa, Andy Hunt, and Jeff Raider established the company to offer an alternative to traditional channels that typically marked lenses up to five times higher than what they cost. Warber Parker maintained its status as a Direct-to-Consumer(DTC) brand before opening its first brick-and-mortar store in 2013, and now operates more than 240 locations across the United States and Canada.
Warby Parker offers designer-quality eyeglasses and sunglasses with an array of lenses such as blue-light filtering, contact lenses, and other related accessories, as well as eye exams and telehealth services. Through the company’s Buy a Pair, Give a Pair program, Warby Parker has distributed more than 15 million pairs of glasses to those in need.
“As a brand focuses on increasing access to holistic eye care, we’re excited for this Gwinnett County location to be another in-person touchpoint for our Georgia customers,” shared Sandy Gilsenan, Chief Retail and Customer Officer at Warby Parker. “We’re honored to be a part of this community and join other first-class retailers at The Shoppes at Webb Gin.”
Warby Parker has partnered with Atlanta-based artist Barry Lee, who has worked with Adobe, Mailchimp, and The Atlanta Beltline, among others, to create custom artwork for the store. His selection of starry-eyed illustrations will be featured inside the store on the walls and above the glasses and sunglasses displays.
Constructed in 2006, The Shoppes at Webb Ginis situated on approximately 48 acres on Scenic Highway North, the major freeway which connects Snellville to Lawrenceville, with more than 40,000 vehicles passing the site daily. The regional center is home to more than 60 tenants, including national retailers Sprouts Farmers Market, DSW, Sephora, Barnes & Noble, Bath & Body Works, H&M, Chico’s, Kay Jewelers, Loft, Sunglass Hut, Vera Home Health, Victoria’s Secret and White House Black Market. Sit-down and fast-casual restaurants located at The Shoppes at Webb Gin include Bonefish Grill, Chili’s Grill & Bar, Longhorn Steakhouse, Red Robin, Wild Wing Café, and Ted’s Montana Grill.
Located at the intersection of Scenic Highway N and Webb Gin House Road SW, The Shoppes at Webb Gin is in the 92ndpercentile for foot traffic among all shopping centers in the country, with over 70 minutes of average dwell time and the second most-visitedSprouts Farmers Market in Georgia, according to Placer.ai, a market research company that reports on consumer behavior by analyzing visitations in retail stores and shopping centers.
More than 68,000 people reside within a three-mile radius of The Shoppes at Webb Gin, with average household incomes approaching $110,000. Since 2010, the market trade area has achieved nine percent population growth, with an additional seven percent population growth expected over the next five years.
“Warby Parker stands out as an exceptional brand with a dedicated customer base.” stated CRC’s Kristina O’Keefe, Vice President, Commercial Division. “Their presence not only reinforces our commitment to elevating the shopping experience at The Shoppes at Webb Gin but also reflects our dedication to bringing beloved brands that resonate with our customers.”
About Continental Realty Corporation
Headquartered in Baltimore, Maryland and founded in 1960, Continental Realty Corporation is a full-service commercial real estate and investment company focused on acquiring and operating retail and multifamily properties. The privately held firm owns and manages a diversified portfolio of retail centers consisting of nearly eight million square feet of commercial space and over 9,000 apartment homes across 11 states, with a portfolio value exceeding $3.7 billion. For additional information, visit www.crcrealty.com
About Warby Parker
Warby Parker (NYSE:WRBY) was founded in 2010 with a mission to inspire and impact the world with vision, purpose, and style – without charging a premium for it. Headquartered in New York City, the co-founder-led lifestyle brand pioneers ideas, designs products, and develops technologies that help people see, from designer-quality prescription glasses (starting at $95) and contacts, to eye exams and vision tests available online and its more than 240 retail stores across the U.S. and Canada. Warby Parker aims to demonstrate that businesses can scale, do well, and do good in the world,.Ultimately, the brand believes in vision for all, which is why for every pair of glasses or sunglasses sold, they distribute a pair to someone in need through their Buy a Pair, Give a Pair program. To date, Warby Parker has worked alongside its nonprofit partners to distribute more than 15 million glasses to people in need. For additional information visit www.warbyparker.com
