Alloy Digital Appoints Alex Destino as Head of Data Strategy and Insights

Alloy Digital, a leading custom software-development company specializing in behavioral-science-driven digital product design, SEO, and data analytics, is pleased to announce the appointment of Alex Destino as head of Data Strategy and Insights.

Destino brings almost two decades of expertise in data analytics, optimization, and customer experience (CX) into the role, having built an impressive track record of converting data into business growth for companies across multiple industries. He holds a Bachelor of Science in industrial engineering from Georgia Institute of Technology and a Master of Business Administration from Georgia State University.

At Alloy Digital, Alex is responsible for developing and implementing data strategy and analytics practices that align with the company’s business goals and support clients in optimizing their customer touchpoints and experiences.

He will lead a team to deliver high-value, actionable insights to client partners using advanced analytics techniques, artificial intelligence and machine learning.

“Alex’s impressive expertise in data strategy and insights, combined with his strong academic foundation, will be invaluable to our clients, as we help them navigate the increasingly complex digital and technology landscapes,” said Matt McKenzie, president of Alloy Digital. “His knowledge and talents will support our team to continuously improve our digital products, services, and customer experiences.”