Qualtrics To Be Acquired By Silver Lake And CPP Investments, For $12.5 Billion

Qualtrics, an experience management software company, is to be acquired by Silver Lake in partnership with Canada Pension Plan Investment Board, in an all-cash transaction at approximately $12.5 billion value.

Silver Lake and its co-investors, together with CPP Investments, will acquire 100% of the outstanding shares Silver Lake does not already own, including the entirety of SAP’s majority ownership interest. Qualtrics will become an independent, privately held company. The transaction is fully financed by equity commitments from Silver Lake and co-investors together with $1.75 billion in equity from CPP Investments and $1 billion in debt.

Qualtrics will continue to be led by Chief Executive Officer Zig Serafin, and Founder and Executive Chairman Ryan Smith, and the company will remain headquartered in Provo, Utah and Seattle, Washington.

Qualtrics is a provider of cloud-native software that allows organizations to quickly identify and resolve points of friction across all digital and human touchpoints in their business – so they can retain their best customers and employees, protect their revenue, and drive profitability. More than 18,750 organizations around the world use Qualtrics’s advanced AI to listen, understand, and take action. The company operates out of 28 offices globally.