Premier Music Group Closes Second Financing Round

Premier Music Group, a New York-based music strategy and supervision agency, closed its second financing round.

The round was led by MEP Capital.

The company intends to use the funds to power its ongoing acquisitions, including its recent acquisition of We Are Listen, a sonic identity and sound design firm. It follows previous acquisitions of music supervision firms Wool & Tusk(2019) and Search Party (2020), founded by acclaimed supervisor Randall Poster (directors Wes Anderson, Todd Haynes, Martin Scorsese, Noah Baumbach, Richard Linklater). Premier has also entered a partnership with Q Factory by Robert Etoll, the premiere catalog of music and sound design specifically crafted for film and television advertising, to administer the catalog.

Led by CEO Josh Deutsch, Premier offers complete music services to all segments, including music strategy, licensing, original composition and music production. The company’s integrated strategy and supervision approach provides clients with expert music curation supported by deep consumer data and cultural insights. Serving clients across all media, Premier works with leading global brands, agencies, and creators. Recent film, TV and podcast work includes KILLERS OF THE FLOWER MOON directed by Martin Scorcese, Olivia Wilde’s DON’T WORRY DARLING, SUPERPUMPED (Showtime), THE QUEEN’S GAMBIT (Netflix), 80 FOR BRADY (Paramount), and the podcast and audiobook slate from Malcolm Gladwell’s Pushkin Industries.

Recent advertising clients include Tiffany & Co., Samsung, HOKA, Nissan, Adidas, Target, Yeti, Google, Instagram, ESPN, Mercedes, and the NBA.