Oro Raises $13M in Growth Funding

Oro, a Los Angeles, CA-based provider of an open-source B2B digital commerce solution, raised $13M in Growth funding.

The round was led by Zubr Capital, with participation from Highland Europe.

The company intends to use the funds to invest in its product and community.

Led by CEO Yoav Kutner, Oro offers a suite of open-source commerce applications:

  • OroCommerce, the B2B eCommerce platform purpose-built for manufacturers, distributors, wholesalers and brands;
  • OroMarketplace, the analyst-recognized marketplace management platform for all business use cases;
  • OroCRM, a multi-channel CRM solution; and
  • OroPlatform, a streamlined solution for developers of custom business applications.

The company has seen a sales volume increase across its platforms since 2021, reaching over $2.3 billion in total sales, and supporting over 3 million transactions in 2022.

Founders previously founded Magento and have deep experience in the eCommerce industry. They include Yoav Kutner, CEO; Dima Soroka, Chief Technology Officer; and Roy Rubin, director of Oro’s advisory board.