NEW YORK–(BUSINESS WIRE)–Olo Inc. (NYSE:OLO), a leading on-demand commerce platform powering the restaurant industry’s digital transformation, today announced that on November 4, 2021, it completed the acquisition of Wisely Inc., a leading customer intelligence platform that enables restaurant brands to personalize the guest experience to maximize customer lifetime value. The acquisition was first announced on October 21, 2021.
“We are excited to welcome the Wisely team to the Olo family,” said Noah Glass, CEO and Founder of Olo. “Together Olo + Wisely will create a differentiated and wide breadth of product offerings that will accelerate our restaurant brands’ digital transformation, deepening brands’ relationships with customers, accelerating Olo’s ability to reach Digital Entirety: touching, adding value to, and deriving revenue from every restaurant transaction.”
Olo acquired Wisely for consideration of approximately $187 million, a combination of $77 million in cash and approximately 3.69 million shares of Olo’s Class A common stock. The cash portion of the consideration was funded by cash on Olo’s balance sheet.
About Olo
Olo is a leading on-demand commerce platform powering the restaurant industry’s digital transformation. Millions of orders per day run on Olo’s enterprise SaaS engine, enabling brands to maximize the convergence of digital and brick-and-mortar operations. The Olo platform provides the infrastructure to capture demand and manage consumer orders from every channel. With integrations to over 100 technology partners, Olo customers can build digital experiences with the largest and most flexible restaurant commerce ecosystem on the market. Over 400 restaurant brands use Olo to grow digital sales, maximize profitability, and preserve direct consumer relationships. Learn more at olo.com.
