Bernie Prazenica Interviews Shawn Orenstein, Senior Managing Principal at OneDigital

As a Senior Managing Principal at OneDigital, Shawn primarily focuses on talent acquisition, sales strategy, market consistency, and business growth. He is passionate about health care and customer service and possesses a keen insight and understanding into the unique challenges and obstacles the healthcare industry poses to companies. He specializes on identifying strategic partnerships with the top industry affiliated experts and resources that offer enhanced value to clients. Shawn previously served as president and as CEO of Kistler Tiffany Benefits until the company was acquired by OneDigital in January 2020.

Shawn is active with various industry affiliated groups. He is a member of the Greater Philadelphia Association of Health Underwriters (GPAHU) and the Pennsylvania Association of Health Underwriters (PAHU), of which he has held several leadership positions and the National Association of Health Underwriters (NAHU). Shawn is also involved in various board positions with both for profit and nonprofit organizations, including Business Clubs America, Archetype Solutions Group.

Connect with Shawn on LinkedIn

Bernie Prazenica is President and General Manager of WPVI-TV/6abc in Philadelphia. Bernie’s career in television spans 35 years and a number of stations and markets. WPTT-TV in Pittsburgh was the first stop as an Account Executive. Richmond, Virginia’s WXEX-TV quickly followed, then back to his college town of Philadelphia to begin a long stand with WPVI-TV and ABC. Bernie currently serves on many boards including, The Pennsylvania Visitors and Convention Bureau, Chairman of The Police Athletic League, Pennsylvania Association of Broadcasters, President of the Philly Ad Club, Temple University’s SMC Board of Advisors, Chairman of the City Avenue Special Services District, The Greater Philadelphia Chamber of Commerce, Children’s Hospital of Philadelphia’s Corporate Council and Philadelphia Zoo’s Chairman’s Council.

Bernie is a proud recipient of the Lew Klein Alumni in the Media Awards in 2009. In 2014, Temple University also inducted Bernie into its Gallery of Success in the School of Media and Communication. Bernie was also recognized in 2014 by Philadelphia Magazine as one of the City’s 75 Most Influential People.

A proud cum laude graduate of Temple University with a B.A. in Communications, Radio-TV-Film, Bernie now lives in Newtown Square, Pennsylvania with his wife, Patty, and his two children, Caitlin and Michael.

Connect with Bernie on LinkedIn

Interview questions:

Q1: Tell us about yourself and your current role at OneDigital

Q2: Tell us about OneDigital and what the company offers.

Q3: What are some common challenges organizations experiencing explosive growth face while also trying to maintain their culture?

Q4: Can you share some immediate steps a company should take if they find themselves in this situation?

Q5: And, what long-term strategies should organizations be implementing to maintain company culture while growing expeditiously?

Q6: What role should executives play in nurturing a growing company’s culture?

Q7: Company culture often evolves over time. How can organizations ensure that this evolution is positive and aligned with their values?

Q8: Finally, what are the long-term benefits for companies that successfully maintain their culture during explosive growth?

OneDigital’s team of fierce advocates helps businesses and individuals achieve their aspirations of health, success and financial security. Our insurance, financial services and HR platform provides personalized, tech-enabled solutions for a contemporary work-life experience. Nationally recognized for our culture of caring, OneDigital’s teams enable employers and individuals to do their best work and live their best lives. More than 75,000 employers and millions of individuals rely on our teams for counsel and access to fully integrated worksite products and services and the retirement and wealth management advice provided through OneDigital Investment Advisors. Founded in 2000 and headquartered in Atlanta, OneDigital maintains offices in most major markets across the nation including Philadelphia. For more information, visit

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